Case Study: Migrating SkynetInt.com From Wix to WordPress

Overview 

Skynet Internet (skynetint.com), a leading internet service provider in East Texas, approached us with a critical challenge: their Wix website was slow, limited in functionality, and not optimized for SEO or conversions. 

A Complete Technical Transformation

They needed: 

  • A complete platform migration. 
  • A modernized UI/UX design. 
  • A fully functional Contact form with backend processing. 
  • On-page SEO optimization. 
  • Better DEO (Digital Experience Optimization). 
  • And a website they could scale as their services expand. 

Our team at PakAmGlobal executed a full, end-to-end transformation. 

Phase 1 — Pre-Migration Assessment 

Before touching any files, we performed a detailed technical audit: 

Findings on the old Wix site: 

• No dynamic schema or proper metadata. 

• Bloated inline CSS affecting page speed. 

• Limited server control (Wix restrictions). 

• No optimization for service-based local keywords. 

• Mobile layout inconsistencies. 

• No dedicated contact form with backend routing. 

• No structured content hierarchy for SEO. 

This helped us plan a clean, structured WordPress architecture. 

Phase 2 — Migration Strategy & Execution 

Since Wix does not offer direct export tools, we used a hybrid migration process: 

Data Extraction 

• Manual extraction of all text, media, and menus. 

• URL mapping to maintain SEO and avoid 404 issues. 

• Setup of temporary staging environment on WordPress. 

Rebuilding on WordPress 

We built the new site using: 

• Elementor Theme Builder for custom layouts. 

• Lightweight base theme (performance optimized). 

• Clean, modular CSS and reusable components. 

• Optimized image delivery using WebP. 

• Local caching + Cloudflare integration. 

Result: 

A fast, scalable, CMS-friendly platform replacing Wix’s limitations — without losing any content or SEO history. 

Phase 3 — UI/UX & Design Improvements 

We didn’t just migrate. We modernized the entire website. 

Key design enhancements: 

• Clean, professional look aligned with Skynet’s brand. 

• Refined spacing, typography, and layout consistency. 

• Improved service sections to boost conversions. 

• Mobile responsiveness fine-tuned for all breakpoints. 

• Clear CTAs like “Get Started” on each service module. 

Impact: 

Better engagement, better readability, and a more trustworthy look for a regional ISP. 

Phase 4 — Functional Implementation (Contact Form System) 

One major upgrade was introducing a fully functional, backend-connected Contact Form. 

What we implemented: 

• Customized Elementor Form. 

• Conditional logic for inquiries. 

• Email routing to Skynet’s support inbox. 

• Confirmation messages for users. 

• Spam filtering and reCAPTCHA. 

• Database entry logging for lead tracking. 

• Mobile-friendly layout. 

This replaced the Wix “static form” with a real, effective lead capture system. 

Phase 5 — SEO & DEO Optimization 

SEO Enhancements 

• Optimized titles & meta descriptions (localized for East Texas). 

• Fixed header structure (H1 → H2 → H3 hierarchy). 

• Internal linking structure. 

• Schema markup for Local Business. 

• Redirects from old URLs. 

• Optimized alt text and filenames. 

• Faster page load (<1.5s on GTMetrix after optimization). 

DEO (Digital Experience Optimization) 

• Improved accessibility & readability. 

• Reduced CLS (Content Layout Shift). 

• Minimized JS execution time. 

• Improved navigation flow. 

• Better user intent segmentation across pages. 

Final Results 

MetricBefore (Wix)After (WordPress)
Page Speed38–5590+
SEO ScoreLowHigh
Monthly LeadsMinimalSignificantly improved
Mobile UXBroken sectionsFully responsive
EditabilityLimitedFull CMS control

Conclusion 

This migration wasn’t just a platform shift. It was a complete digital upgrade for Skynet Internet. 

From technical improvements to UI/UX redesign to SEO performance, the new WordPress website now helps Skynet showcase their services professionally, capture leads efficiently, and maintain a strong presence in search results. 

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